Neuro

April, 2018.VISUAL IDENTITY for the digital campaign Vardagskampen for NEURO. The purpose of the campaign was to raise awareness of Parkinsons disease. For the assignment we created a browser-based game as well as naming, logotype, illustration, animation and typography.

The illustration style and animation show the symptoms of Parkinsons disease — shaking, rigidity and slowness of movement.

The name Vardagskampen refers to the everyday struggle of people with Parkinsons disease.

Using the built-in gyro function of the mobile phone, a simple game was created to simulate the symptoms of Parkinsons disease. You can try it at vardagskampen.se.

The game is browser-based and easily accessible on both mobile and desktop.

Alongside the game, a short video for digital media was created to show how to play and to encourage people to donate towards neurological disease research.