Allas
2019

Allas

Every Woman Has a Story

Scope

Design Strategy

Tagline

Visual Identity

Art Direction

Once one of Sweden’s most popular women’s magazines, Allas re-launched as a digital platform in 2019 to reclaim its former glory. Its new iteration provides an online home for Swedish-language women’s journalism focused on storytelling, recipes, health and relationships.

2019

Allas

Every Woman Has a Story

Once one of Sweden’s most popular women’s magazines, Allas re-launched as a digital platform in 2019 to reclaim its former glory. Its new iteration provides an online home for Swedish-language women’s journalism focused on storytelling, recipes, health and relationships.

Scope

Design Strategy

Tagline

Visual Identity

Art Direction

01
Insight
02
Concept
03
Solution

Further exploration

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