GBGT Box
2023

GBGT Box

A Lovely Atmosphere

Scope

Naming
Brand Narrative
Copywriting
Art Direction
Graphic Design
Packaging Design
Illustration

The primary function of a box is to shield its precious contents from outer harm. At GBGT Box, this functionality is elevated to an art-form while keeping a strong focus on sustainability. 'A Lovely Atmosphere' is a nested collection of five premium boxes – a metaphor for the Earth's atmospheric layers – that not only communicates the sustainable approach of GBGT Box but also showcases their exceptional craftsmanship.

2023

GBGT Box

A Lovely Atmosphere

The primary function of a box is to shield its precious contents from outer harm. At GBGT Box, this functionality is elevated to an art-form while keeping a strong focus on sustainability. 'A Lovely Atmosphere' is a nested collection of five premium boxes – a metaphor for the Earth's atmospheric layers – that not only communicates the sustainable approach of GBGT Box but also showcases their exceptional craftsmanship.

Scope

Naming
Brand Narrative
Copywriting
Art Direction
Graphic Design
Packaging Design
Illustration

01
Insight
02
Concept
03
Solution