Sjöhuset

April, 2016.Visual identity and publication for Sjöhuset — a real estate project in the Stockholm archipelago.

Sjöhuset translates as The House By the Sea. THE LOGOTYPE is an interpretation of the asymmetric building by architect Thomas Sandell. The surface of THE BINDER has a sea-like structure that resembles the waves and ripples of water.

The chapter pages are printed with a dark petroleum color on a translucent paper and the plan drawings are printed in black on a brown kraft paper. The variation of the papers resonates a sense of place.