Fable Skateboards
2017

Fable Skateboards

Skate and Make a Difference

Scope

Design Strategy

Tagline

Visual Identity

Art Direction

Illustration

Motion Design

Founded in 2017, Fable Skateboards provides an alternative to traditional skate brands, creating a strong link between social impact and one of the world’s most popular alternative sports. 50% of Fable’s profits are given to charitable causes, including an organisation that donates skate equipment to temporary accommodation for asylum seekers.

2017

Fable Skateboards

Skate and Make a Difference

Founded in 2017, Fable Skateboards provides an alternative to traditional skate brands, creating a strong link between social impact and one of the world’s most popular alternative sports. 50% of Fable’s profits are given to charitable causes, including an organisation that donates skate equipment to temporary accommodation for asylum seekers.

Scope

Design Strategy

Tagline

Visual Identity

Art Direction

Illustration

Motion Design

01
Insight
02
Concept
03
Solution