Fable Skateboards

June, 2017.Visual identity for Fable Skateboards — a new skate brand aimed at skaters that want to ride and make a difference at the same time. Half of Fable’s profit goes to charity — mainly to projects that keep skateboarding an inclusive sport. The assignment included a logotype, character design, color palette, illustrations, merchandise, naming, patterns, skateboard design, animations and typography.